Essie

Essie Expertise / About Essie

Once upon a time...a mademoiselle just out of ballet slippers, had an a-list idea. why should a damsel in a dress settle for nails au natural? from this stroke of brilliance, Essie Weingarten created smokin' hot colors that were cute as a button and haute as hello. with blanc and really red in her carry on, she headed to Vegas, where she mesmerized the limo-scene with her stylenomics.

Soon, every scarlett o'hara was jamaica me crazy for essie colors, from blushing bride and prima ballerina to bahama mama and big spender. even the devil's advocate was sew psyched. it seemed there were no boundaries to mini how high this leading lady could fly.

In lady like fashion, essie sold good as gold, from the coat azure to fifth avenue — all while keeping merino cool. the secret story to success? sure shot chic color with a master plan that's a cut above the rest, leaving the glamour purse set proclaiming, "it's genius!" brazilliant essie color has become the shine of the times, proving that beauty is not just a pretty face.

Essie Cosmetics, Ltd. provides nail polish products worldwide. It offers its products through retailers, distributors, and salon owners. The company was founded in 1981 and is based in Astoria, New York. As of June 25, 2010, Essie Cosmetics, Ltd. operates as a subsidiary of L'Oréal USA, Inc.

Essie Weingarten is the president and founder of Essie Cosmetics, Ltd. The company was sold to L'Oreal in 2010.

Essie Weingarten began her career in 1981 when she premiered 12 unconventional nail polish colors in Las Vegas, Nevada. It was a big hit and she began selling it to various salons across the country. In 1982, Essie went international in countries such as Japan, England, France, and others. In the early 1990s salons began to become very popular, and her business really took off. The collection grew to the over 200 shades currently available. Essie's nail polish has been seen on stars such as Joan Rivers and even HRH Queen Elizabeth II. In fact, according to Essie's website, the Queen's hairdresser wrote to Essie Weingarten in 1989 requesting a bottle of Ballet Slippers nail polish, which she said was the only color the Queen would wear.

Essie has partnered with companies such as J. Crew, Rock and Republic, New York Fashion Week, Judith Ripka and Then and Now to create unique nail polish.

Essie is around the age of 61 years old.

Essie cosmetic company has over 11000 nail polish colors, and over 50 varieties of top coats. The first color was poppy art pink, and was scented of flowers.
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