John Frieda

John Frieda (born June 1951) is a British celebrity hairstylist and founder of hair salon and hair product businesses. The hair product business was acquired in 2002 by Kao Corporation, Japan. The hair products he created are widely available in the United States and many other countries.

Frieda was born in London. His father was Isidore Frieda, a salon and property owner, and his mother was Hannah Mary Docherty. He had three siblings. Frieda attended private school, and worked part time at his father's salon as a high school student. Isidore mentored John and invested in his early ventures.


In 1988 at the age of 37, Frieda moved to the U.S. (New York) for 12 years and collaborated with Gail Federici to create different hair products for blondes and brunettes and the Frizz Ease products.

Personal life

John was married to the Scottish singer Lulu, with whom he had a son, the actor Jordan Frieda (1977). He now lives with Frances Avery Agnelli née Howe (1965), an Anglo-American architect and the widow of Fiat heir, Giovanni Alberto Agnelli (son of the Italian entrepreneur and politician, Umberto Agnelli). Frances has a daughter from her marriage to Giovanni, Virginia Asia Agnelli. John and Frances together have a daughter, Leyla Luna (2005), and a son, Jackson John (2007). In 2010, John donated £50,000 to the Conservative Party.
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